WordPress - Gutenberg
WordPress was looking for an exciting video—part hero video, part product overview—to launch WordPress 5.0 - Gutenberg. This update came with a brand new way of designing sites in WordPress with the introduction of blocks. Together, we conceptualized how we could explain the big overhaul in the product and build excitement around the new tools without scaring away long-standing WordPress developers.
Role: Creative Lead, Storyboards, Art Direction, Animation Direction
Storyboards
